top of page
P_Energy.webp
P_Ring.webp
Troy Beetz

Troy Beetz

Troy Beetz is a globally recognized marketing and growth strategist whose career spans Fortune 500 giants and breakthrough innovators across mobility, energy, and advanced technology. He has led transformational marketing, brand strategy, and go-to-market programs for Toyota, Lexus, NIO, Karma Automotive, DeLorean Motor Company, Honda, and Zero Petroleum, driving double-digit gains in awareness, revenue, and global expansion across the U.S., Europe, and Asia. 


His work has earned top industry distinctions, including the BOLD Award for Marketing and recognition from Car Design News for his leadership in the DeLorean brand revival. Troy has built high-impact partnerships with Amazon, the Amazon Climate Pledge, major airlines, Boeing, Ferrari, Bentley, the NFL, NBA, and LPGA, advancing sustainability and next-gen mobility initiatives worldwide. 


At GPS Summit, Troy brings his go-to-market genius and partnership activation expertise to the curriculum, teaching participants how to transform market perception and command premium positioning. As the force behind growth strategy and results execution, he architected the event experience and curriculum flow, ensuring every session delivers measurable ROI while maintaining enterprise-level prestige. His modules give participants the frameworks that drive double-digit growth, strategic partnerships, and global expansion.

Core Expertise:

  • Growth Strategy & Activation: Building scalable frameworks that accelerate revenue and market penetration 

  • Brand Elevation & Premium Positioning: Transforming perception to command category leadership 

  • Partnership Architecture & Growth Execution: Creating strategic alliances that multiply market impact

Troy's philosophy:

Vision without activation is just ambition. Strategy without partnerships is just planning. Growth happens where execution meets ecosystem.


Troy serves on the Advisory Board of Harvard Business Review and hosts the How Strong podcast. Author of The Fintech Marketing Playbook, The Secrets of Sports Marketing, and Building the Perfect GTM.

bottom of page